> For the complete documentation index, see [llms.txt](https://developers-apps-in-toss.toss.im/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://developers-apps-in-toss.toss.im/landing-page/landing-page-en/intro/guide.md).

# Service Launch Policy

## 1. Content and Expression Standards

### 1-1. Content That Cannot Be Created

#### Sexual content

* Exposure of specific body parts, depiction of sexual acts, provocative camera work, and hints of obscene behavior are restricted.
* Content that directly depicts sexual acts or makes sexual objectification a main element cannot be registered.
* Please do not use obscene slang or sexual expressions that cause discomfort either.

#### Violence

* Simple action or comedic fight scenes are allowed.
* Graphic bloodshed, abuse, or torture scenes are restricted.
* Expressions that glorify violence or are combined with sexual or hateful contexts will be deleted immediately.

#### Promotion of illegality and crime

* Content involving drugs, illegal gambling, illegal filming, prostitution, or minors will be deleted immediately and reported.
* Content that glorifies or promotes illegal acts may be restricted without prior warning.

{% hint style="info" %}
**Please be sure to check**

Even if something falls under the 'mild' or 'caution' level in the sensitive content rating, the app may still be restricted from launch if the internal review determines the level is high.

Even if classified as sensitive content, the following cannot be included.

* Excessive body exposure, depiction of sexual acts, sexual objectification, sexual commodification
* Includes scenes of violence, abuse, hate, discrimination, or promotion of illegality
* False information, extreme statements, scenes that may cause social controversy
  {% endhint %}

### 1-2. Sensitive Content Standards and Rating Table

When you request app launch review, moderation will also be carried out, and during this process we determine whether the app contains sensitive content. If it is classified as sensitive content, we will notify the members registered in the workspace by email.

If a mini app is classified as sensitive content, an 안내 screen will be shown before the user enters the mini app. Once the user agrees one time, they can use mini apps classified as sensitive content afterward without a separate guidance UI.

<figure><img src="/files/05abbc30785f4efafa6d4ac47f795338c24ad147" alt=""><figcaption></figcaption></figure>

#### Sensitive Content Rating Criteria Table

<table data-header-hidden data-search="false"><thead><tr><th></th><th></th><th></th><th></th></tr></thead><tbody><tr><td>Item</td><td>Level 1 (Mild)</td><td>Level 2 (Caution)</td><td>Level 3 (Cannot Be Launched)</td></tr><tr><td>Sexual content</td><td>Brief exposure, swimwear/fashion level / slight hints in dialogue</td><td>Emphasis on specific body parts, repeated kissing/contact scenes / explicit sexual jokes</td><td>Depiction of sexual acts, high level of exposure, provocative editing / sexual objectification</td></tr><tr><td>Violence</td><td>Action, comedic scenes / no injury</td><td>Depiction of blows and pain, visible blood / repeated violent dialogue</td><td>Bloodshed and graphic scenes, abuse and torture / glorification of violence</td></tr><tr><td>Hate and discrimination</td><td>Light teasing / humor with clear intent</td><td>Mocking or belittling a specific group / repeated continuously (cannot be launched)</td><td>Explicit hate speech involving race, gender, disability, etc. / promotion of violent hatred</td></tr><tr><td>Drugs and gambling</td><td>Appears in the background / not actually consumed</td><td>Repeated drinking or smoking scenes / gambling appears</td><td>Depiction of drug use or sales / glorification or encouragement of gambling</td></tr><tr><td>Promotion of crime</td><td>Situational setting (e.g., a setting within a drama)</td><td>Portraying crimes such as theft or assault as an interesting element</td><td>Direct filming of illegal acts, encouragement of imitation / justification of crime</td></tr><tr><td>Horror, suicide, self-harm</td><td>Level of tension / no blood</td><td>Repeated horror scenes / references to self-harm appear</td><td>Specific depiction of suicide or self-harm / risk of imitation</td></tr><tr><td>Other inappropriate content</td><td>Borderline cases such as challenge videos and memes</td><td>Depiction of dangerous behavior (playing with fire, reckless driving, etc.)</td><td>Promotion of illegal acts / inducement of false information or extreme behavior</td></tr></tbody></table>

***

## 2. Service Operation Standards

### 2-1. Anti-abuse (Duplicate Apps)

To provide users with a higher level of experience and service quality, Appintos restricts repeatedly launching mini apps with the same function within the same workspace. If you violate this, content may be hidden or service operations may be restricted, so please be sure to check the following.

Within the same workspace, only functions with a completely different purpose from already registered mini apps can be registered as a new mini app. If, during review, the structure is deemed highly similar to an already registered mini app, it may be rejected or revisions may be requested.

**1) You cannot launch multiple apps with similar core functions in the same workspace**

If the core function is the same, it will not be recognized as a separate mini app even if only the theme, target audience, subject, or style differs. If you want to add new features or content, please update the existing app.

* Example) A partner company launches separate mini apps such as 'AI Female Face Maker' and 'AI Male Face Maker' where only the theme and output differ

**2) You cannot launch multiple mini apps under the same brand**

For purposes such as excessively occupying search or exposure, launching multiple mini apps within the same workspace by repeatedly using the same brand identity such as name, logo, and color is not allowed.

However, even if it is a service operated within the same workspace, separate mini apps can be launched if the service purpose and core function provided to users are clearly different. In other words, if a single brand offers different services, each can be operated as a separate mini app.

* Example) If a brand like 'A Rental Service (home appliance/furniture rental application and management)' and 'A Cleaning Service (home cleaning reservation and management)' has clearly different service purposes and core functions, and does not express name, logo, and color as a single brand, each can be registered as a separate mini app.

**3) Measures for violations**

If the policy is violated, the following measures may be applied.

* Request to edit content
* Service hidden from exposure
* Restrictions on mini app registration and operation for repeated violations

### 2-2. Own app installation and external links

Appintos restricts inducing users to install own apps and moving to external links. If violated, content may be hidden or service operations may be restricted.

**1) You cannot induce users to install your own app**

'Inducing installation of your own app' means any act of recommending or forcing users to install a separate app while using the mini app. The core value of Appintos is 'easy use inside the Toss app without installing an app.' Inducing installation of external apps harms the user experience and undermines platform consistency, so it is not allowed.

<details>

<summary>Examples of inducing installation of your own app</summary>

* "If you install the app, you can use more features."
* "To receive an exclusive coupon, please install our app."
* "Get a discount on your first purchase after downloading the app."

</details>

<details>

<summary>Restricted actions</summary>

* Phrases that directly induce app installation
* Inserting app-installation banners/images
* Inserting app store links
* Notices offering benefits for installing the app
* Any other content or functions that may be judged as encouraging installation

</details>

**2) External links may be used only in limited cases where permitted**

'Moving to an external link' means sending users to a web or app outside the Toss mini app environment. Payment pages, download pages, promotional landing pages, etc. that are not directly related to the essence of the service are not allowed.

Examples of restricted cases

* "Please check the details on our website."
* "Please complete the payment after moving."
* "Please proceed with registration on the external website."

External redirects can lead to issues such as reduced trust and convenience, privacy and security risks, and inability to track activity.

<details>

<summary>Restricted actions</summary>

* A structure that does not fully provide 'in-app functions' within the mini app
* Redirecting to an external payment page
* Connecting to an external page for app download or installation
* When the share link lands on your own website
* A structure whose main functions and flow depend on external links

</details>

<details>

<summary>Cases where it may be allowed</summary>

* External links for legal notices or mandatory guidance purposes
* Linking to official pages of public institutions or partner organizations
* Redirecting to third-party websites for simple information checking
* Certain special cases where the mini app function is not completed within the mini app
* Introducing and recommending each product before moving to the lowest-price purchase platform
* Moving to a coupon issuance platform to provide benefits

</details>

{% hint style="info" %}
**Do we need to move all functions of the existing app?**&#x20;

You do not need to port every function exactly as is. However, the 'in-app functions' configured in the console must be able to be experienced completely within the mini app.

* If it is "\~ quote request," the mini app must be able to calculate the quote.
* If it is "\~ get a quote and pay," the process from quoting to payment must take place within the mini app.
  {% endhint %}

**3) Measures for violations**

* Request to edit content and notice
* Changed to mini app service preparation (not exposed)
* Restrictions on mini app registration and operation for repeated violations

### 2-3. Login, payment, and ad integration

The login, payment, and ad methods that can be used in Appintos mini apps are limited to the following.

**Login**

* For mini-app login, only Toss Login can be used.
* No other login functions or social/easy logins can be used.

**Payment**

* For physical goods payments, only Toss Pay can be used. Other payment methods, including Toss Payments (PG company), are not allowed.
* For digital goods (non-physical) payments, only in-app purchase can be used.

**Ads**

* Within mini apps, only Appintos full-screen, rewarded, and banner ads can be used.
* Ad integration through external ad networks is not allowed.

### 2-4. Generative AI notice and display

For mini apps that generate and provide outputs such as text, images, voice, or video using generative AI, or that expose results directly produced by AI to users, such as auto-response, summarization, recommendation, or generation features, please be sure to follow the requirements below. These may change due to revisions in laws and regulations, so partners are encouraged to conduct their own review (such as legal review) before launching the service.

**Pre-notification obligation**

At the point when the user first uses the service or first uses the generative AI feature, you must notify them so they can recognize that the service or feature uses generative AI.

**Display obligation**

If the output shown to users was created by generative AI, it must be labeled so users can clearly recognize it as an AI-generated result. (Use a method humans can immediately recognize, such as a label, badge, or watermark.)

**Measures for violations**

* A fine of up to 30 million KRW may be imposed according to relevant laws.
* There may be a request to submit materials from the relevant authority.
* An on-site investigation may be conducted.
* It may be subject to service suspension or corrective orders.

***

## 3. Services and Content That Cannot Be Launched

Please check in advance whether the Appintos mini app service complies with Toss platform policies, relevant laws, and user protection standards. The following services and content cannot be launched.

**1) Services related to digital assets and virtual assets**

Services that provide functions such as ownership, transfer, storage, trading, brokerage, or issuance of digital assets (including NFTs) cannot be registered on the Toss platform because of asset loss, consumer harm, and money laundering risks, regardless of whether legal requirements are met.

**2) Services with potential for money laundering**

If a mini app includes functions to directly exchange, convert, or refund cash or similar assets within the app, it cannot be registered because it may be abused as a money laundering channel due to the transaction structure.

**3) Services that promote illegal or fraudulent acts**

Services that include functions such as identity manipulation, hacking, provision of illegal documents, or circumvention of information collection, which are legally prohibited or may cause social controversy, cannot be registered.

**4) Services containing speculative and lottery/betting-like content**

Content with speculative elements may be illegal due to user property loss, addiction risk, age restriction issues, and more. It cannot be registered to protect users and ensure service trust.

**5) Financial services and remittance-related services**

Services related to financial products such as loans, insurance, cards, and securities cannot be registered in order to prevent operational risks such as consumer protection, accuracy of financial information, and the possibility of misunderstanding, regardless of whether legal licenses are obtained. Whether to open them in the future may be reviewed according to internal policy and standards.

**6) Investment advisory, reading rooms, and paid information services**

Services that influence individual investors' decisions by recommending specific stocks or providing investment strategy guidance cannot be registered due to operational risks and insufficient policy acceptance.

**7) Medical-related services**

Services that provide or connect non-face-to-face medical care, direct connection to medical acts, hospital reservation functions, revenue structures in which hospitals pay advertising fees (a user-acquisition-based revenue model), or revenue structures that can be interpreted as hospital promotion/marketing cannot be launched.

**8) Political-related services**

To maintain political neutrality, services with political purposes such as promoting a specific party, politician, or political view, or election campaigns, opinion polls, and political tendency tests, cannot be launched.

**9) Temporarily unavailable categories**

The following categories are temporarily restricted from onboarding right now to review the fee model. They will be opened gradually after the internal review is completed.

* Real estate category: Real estate-related services such as property price inquiries and subscription information checks
* Automobile category: Automobile-related services such as installment purchases, leasing, renting, management, and maintenance

**10) Other services that cannot be approved under internal policy**

* Registration may be restricted according to Toss's brand trust, UX policy, and risk management policy, regardless of whether it violates the law.
* The review result may change according to internal policy and risk review procedures, and pre-registration is not guaranteed.
* Depending on the specifics of the service or the business model, prior consultation or additional explanation may be requested.
* You cannot launch an Appintos mini app simply to promote an existing company or service.
* In addition to the above, additional standards for user protection and reliability may apply.

#### Categories Requiring Confirmation

The following categories may need to meet qualification requirements such as permits, registrations, or reporting required for service operation.

**Medical**

Medical information lookup services based on public data that meet all of the conditions below can be launched.

* Provide only medical information lookup based on public data
* No ranking, recommendation, or reservation functions
* Display hospital listings using the same criteria
* Clearly state data sources
* No hospital advertising fees or paid promotions (hospitals cannot receive any form of money.)

**Shopping mall**

Services that do not have customer support, counterfeit prevention, and refund policies cannot be launched.

**Education**

Services that generate revenue without a national professional license or national technical qualification cannot be launched.

***

## 4. Services Requiring Conditions

{% tabs %}
{% tab title="Webboard games" %}

#### Webboard games

To ensure a healthy and fair gaming environment, Appintos strictly manages the legal, operational, UX, and payment-related requirements for webboard games. If you do not meet the following requirements, service launch may be restricted or sanctions may be applied during review or monitoring. If your service is a webboard game, be sure to check whether it is a webboard game when registering app information in the Appintos console.

Webboard games refer to board, card, and strategy games played online (e.g., poker, go-stop, matgo, chess, janggi, etc.). They involve betting with game money and competing against opponents, but actual cash transactions are strictly prohibited.

**1) Legal and regulatory compliance**

Webboard games must comply with relevant laws and regulations. If the following requirements are not met, launch may be restricted or the service may be suspended.

* Game Rating and Administration Committee rating classification (GRAC) required: All games must receive a rating classification from the Game Rating and Administration Committee (GRAC) under Article 21 of the Act on Promotion of the Game Industry. IARC ratings from the App Store and Google Play have no effect in Korea.
* Prevention of speculation and compliance with standards: Structures that encourage betting, gambling, or property gain within the game are prohibited. Please comply with the Ministry of Culture, Sports and Tourism notice 'Compliance Requirements for Game Providers' and Article 32 of the Game Industry Promotion Act.
* Duty to protect minors: Games not available to minors must display a harmful media notice for youth and include identity verification and usage restriction functions. Please comply with Article 26 of the Juvenile Protection Act and Article 24 of the Game Industry Promotion Act.
* Personal information protection: Implement safety measures for users' personal information in accordance with Article 28 of the Personal Information Protection Act and Article 28 of the Act on Promotion of Information and Communications Network Utilization and Information Protection.

**2) Service quality standards**

Launched mini apps must operate stably, and security, accessibility, and incident response systems must be in place.

* Server stability and incident response: In accordance with Article 45 of the Act on Promotion of Information and Communications Network Utilization and Information Protection, respond promptly when service incidents occur and manage incident history systematically.
* Strengthening security and preventing fraud: Detect and prevent abnormal usage such as bots, macros, account sharing, and fraudulent payments. Please comply with Article 32 of the Game Industry Promotion Act and Article 28 of the Act on Promotion of Information and Communications Network Utilization and Information Protection.
* Accessibility and optimization: Provide UI and UX that all users can access. If necessary, accessibility standards under Article 21 of the Act on the Prohibition of Discrimination against Persons with Disabilities may be applied by analogy.

**3) Operations and policy**

* Customer support operations and dispute resolution: If user complaints or disputes arise, guide them through the customer support process and respond accordingly. Please comply with Article 20 of the Consumer Protection in Electronic Commerce Act.
* Disclosure of probability-type item information: Please disclose the contents and probability information of probability-type items so users can easily check them. Please comply with Article 32-3 of the Game Industry Promotion Act.
* Adult verification integration: Webboard games can only be used by those aged 19 or older. Be sure to integrate adult verification (identity verification) functions. Please refer to the separate guide for integration methods.

**4) Payment and settlement related**

The payment process must be secure and clearly communicated to users.

* Ensuring payment security: In accordance with Article 6 of the Electronic Financial Transactions Act, implement security and user protection measures in the payment process.
* Guidance on refund and cancellation policies: Clearly explain withdrawal of subscription, cancellation, and refund procedures so users can easily check them. Please comply with Articles 17 and 18 of the Electronic Commerce Act.
* Sales reporting and settlement transparency: Transparently manage transaction records such as sales details and tax invoice issuance. Please comply with Article 32 of the Value-Added Tax Act.
* Payment limit management system: Provide a function to set and manage daily and monthly payment limits by user. Please comply with Article 24-2 of the Game Industry Promotion Act.

**5) UX, UI, and brand suitability**

Webboard games launched as Appintos mini apps must provide a consistent user experience, and ads and promotions must also be operated fairly.

* Ensure soundness: Design in-game expressions and structure so they do not violate social norms in accordance with the Juvenile Protection Act and the Game Industry Promotion Act.
* Maintain UI/UX consistency: Be sure to follow the Appintos mini app design guide and interaction rules.
* Restrictions on ads and promotions: Do not use excessive ads unrelated to the service, externally driven promotions, or wording that may cause misunderstanding. Please comply with Article 3 of the Act on Fair Labeling and Advertising.

**6) Review and post-launch monitoring**

Appintos manages webboard games in the stages of 'launch review → operation → post-launch inspection.'

* Launch review items: game rating, service quality, anti-addiction features, security
* Post-launch monitoring: compliance with laws and regulations, proper operation of anti-addiction features, and compliance with payment limits and probability disclosure

If violations are identified, actions such as requests to edit content or hiding from exposure may be taken.

Relevant grounds: Article 24-2 and Article 32 of the Game Industry Promotion Act / Article 20 of the Electronic Commerce Act
{% endtab %}

{% tab title="Dating and introductions" %}

#### Dating and introductions

To provide dating, meet-up, or social services in Appintos mini apps, the most important thing is to offer users a safe and healthy meeting experience. Partners operating services for dating, introductions, or meet-ups must strictly follow the standards below. If applicable, when registering app information in the Appintos console, be sure to select the category as 'Social' and check whether it is for meet-ups or introductions.

Dating, introduction, and meet-up services are services that connect users for interaction and relationship building. They fall under social matching platforms that connect people online through profile-based matching, chat, recommendation algorithms, and the like to create new relationships.

**1) Legal and regulatory compliance**

Youth protection

* Users under 19 cannot sign up or use the service.
* You must go through identity verification (adult verification) before entering the service.
* If access by minors is confirmed, the service may be immediately removed.

Protection of personal and location information

* Please collect only the minimum information directly necessary to provide the service.
* Sensitive information such as sexual orientation and location information may be collected only with the user's explicit consent.
* Collected information must be encrypted and stored securely, and deleted immediately when the user withdraws.

Prevention of illegal activities

* Please actively manage so that it is not connected to illegal activities such as transactional dating, prostitution, voice phishing, fraud, and stalking.
* Establish a reporting and monitoring system, and if illegal activities are confirmed, they must be blocked immediately and reported if necessary.
* Please be sure to include clauses in the Terms of Service prohibiting aiding illegal activities and clarifying user responsibility.

Payment and consumer protection

* For paid payment services, clearly explain the refund policy and auto-renewal cancellation conditions.
* Comply with relevant laws such as the Electronic Commerce Act, and respond quickly to user complaints.

**2) Service launch criteria**

To launch the service, you must at least verify that the items below are met. When registering app information in the Appintos console, check the checklist one by one and then register.

<details>

<summary>Service launch checklist</summary>

* □ Corporate registration has been completed.
* □ We have AI, operational, and manual verification processes to block fake profiles and stolen photos.
* □ We have a system to detect and block illegal ads in the app (transactional dating, prostitution, etc.).
* □ We provide user reporting functions (one-click report, block).
* □ We operate a response process within 24 hours of receiving a report.
* □ We have a policy to permanently block repeat violators.
* □ We have a system that can store chat history.
* □ Sensitive information (sexual orientation, location, etc.) is collected minimally.
* □ We comply with relevant laws such as the Juvenile Protection Act and the Personal Information Protection Act.
* □ We have a system that can cooperate with investigative agencies when illegal activity occurs.
* □ We have procedures for refunds and dispute resolution for paid payments.
* □ If a violation occurs, we can quickly share it with Toss.

<pre><code><strong>□ Corporate registration has been completed.
</strong>□ We have AI, operational, and manual verification processes to block fake profiles and stolen photos.
□ We have a system to detect and block illegal ads in the app (transactional dating, prostitution, etc.).
□ We provide user reporting functions (one-click report, block).
□ We operate a response process within 24 hours of receiving a report.
□ We have a policy to permanently block repeat violators.
□ We have a system that can store chat history.
□ Sensitive information (sexual orientation, location, etc.) is collected minimally.
□ We comply with relevant laws such as the Juvenile Protection Act and the Personal Information Protection Act.
□ We have a system that can cooperate with investigative agencies when illegal activity occurs.
□ We have procedures for refunds and dispute resolution for paid payments.
□ If a violation occurs, we can quickly share it with Toss.
</code></pre>

</details>

```
<details>

<summary>Service launch checklist</summary>



</details>
```

**3) Operational requirements**

Age restriction

* The service is available only to users aged 19 or older.
* If access by minors is confirmed, it will be blocked immediately, and depending on the situation the service may be removed.

Ensuring trustworthiness

* Please apply real-name-based identity verification without exception.
* Please operate verification procedures to prevent fake profiles and impersonation.
* Basic information such as age, occupation, and region may be collected based on user input, and specific information such as occupation or income can be operated using an optional verification method through supporting documents.

Safety management and monitoring

* Please operate both staff monitoring and AI monitoring systems.
* Please automatically filter illegal keywords such as transactional dating.
* Please process reports within 24 hours of receipt.
* For disputes or investigations, it is recommended to have a system that can store and verify chat history.

Personal information protection

* Please collect the minimum amount of personal information and store it encrypted.
* Please delete personal information immediately when the user withdraws.
* Please use sensitive information only when separate consent has been obtained.

Legal response system

* If illegal activity occurs, please cooperate with investigative agencies immediately.
* Please operate an emergency blocking process to protect victims.

**4) Contract and sanction policy**

Required terms clauses

* The user bears full responsibility for illegal activities.
* Toss is responsible only within the scope of report reception and actions taken.

The service operation may be suspended in the following cases.

* If access by minors is allowed
* If prostitution ads or illegal activities are left unattended
* If a serious violation such as a large-scale personal information leak occurs
  {% endtab %}

{% tab title="AI chat and counseling" %}

#### AI chat and counseling

AI chat and counseling services are services that provide information or assistance through conversations with users. Because such services can directly affect users' situations and emotions, operation must fully consider user safety and social responsibility. Please launch and operate AI chat and counseling services with user safety and protection as the top priority.

***

#### 1) Required operating requirements

Partners launching AI chat and counseling services must have the following in place.

* Please operate a filtering system that judges risky keywords and context together.
* When a user makes a prohibited request or inappropriate question, provide a clear and consistent refusal response.
* If suicide or self-harm statements are detected, apply a safety response protocol that considers user safety.
* If the AI model or prompt is changed, please request app deployment review in advance.
* Please establish an operating system that can immediately correct or block inappropriate or problematic responses when they occur.
* If you have your own app or web service that uses the same AI model, apply the same standards consistently.

***

#### 2) Response standards for bypass requests

If a user's statement is risky or potentially illegal in context, all requests must be blocked regardless of intent. Even if the expression is different, if it may ultimately lead to the delivery of dangerous information, no response should be provided. The following types of requests are all prohibited.

* Requests framed as fiction or movie settings
* Requests made under the guise of education, reference, or theoretical explanation
* Requests premised on not actually using it
* Requests asking for an explanation of whether something is illegal but that could lead to procedures or methods
* Other requests that may ultimately lead to dangerous or restricted information being provided

***

#### 3) Content restricted when generating AI responses

AI chat and counseling services cannot generate or provide content such as the following.

* **Illegal and criminal-related**
  * How to manufacture, buy, or use drugs, firearms, explosives, weapons, etc.
  * How to carry out crimes such as theft, violence, hacking, or trespassing
  * Content that glorifies or justifies crime
* **Drugs and gambling**
  * Information related to taking, manufacturing, or selling drugs
  * Gambling strategies, ways to increase the odds of winning, or content that encourages gambling
* **Violence, self-harm, suicide**
  * Explanations or specific depictions of self-harm or suicide methods
  * Expressions or guidance that could be imitated
  * Ways to harm others
* **Sexual content**
  * Specific descriptions of sexual acts
  * Content intended for sexual stimulation
  * Sexual content involving minors
* **Hate and discrimination**
  * Derogatory or hateful expressions toward a specific race, gender, disability, or group
  * Content that promotes violence or presents prejudice as fact
* **Other restricted content**
  * Content that encourages dangerous behavior
  * Expressions that induce false information or extreme behavior
  * Responses that encourage the collection or provision of personal information

***

#### 4) Actions for violations

If content that violates the guidelines is identified, if the same or similar violation is repeated, or if a serious violation occurs, the following actions may be taken.

* Warning action
* Service launch restriction
* Service exposure suspension

To protect user safety and trust, please be sure to comply with these standards throughout the operation of AI chat and consultation services.
{% endtab %}

{% tab title="Chat" %}

#### Chat

If you want to provide a chat service in an Appintos mini app that lets users exchange messages with specific users based on contacts or IDs, please be sure to follow the standards below to protect users and prevent illegal activity.

A chat service is a service that allows 1:1 message exchanges after adding specific users based on contacts or IDs. (e.g. messenger services, acquaintance-based chat)

{% hint style="info" %}
**Please be sure to check**

If the features below are included, it will be classified as a dating/matchmaking service rather than a chat service, and separate requirements will apply. If this applies, please check the dating/matchmaking guidelines.

* Random matching or connecting with strangers (e.g. random chat)
* Nearby user search feature
* Messaging based on public profiles
* Revenue models for dating purposes, such as opposite-sex recommendations or purchasing likes
  {% endhint %}

**1) User protection features**

Chat services must provide the following features so users can use them safely.

* Report feature: Users must be able to immediately report unpleasant or problematic messages and users.
* Block feature: Users must be able to block messages from specific users.
* Account sanction policy: A policy for restricting or suspending accounts of users who repeatedly violate the rules must be in place.
* Report response process: When a report is received, there must be a process for an operator to review the content and take appropriate action.

**2) Prevention of illegal activity**

Please actively manage the chat service to prevent the following actions from occurring.

* Ads or messages soliciting prostitution or compensated dates
* Fraud through money requests or investment solicitations (including romance scams)
* Illegal advertising and spam messages
* Distribution of illegal information

If the above behavior is left unchecked or confirmed, service operation may be restricted.

**3) Protection of personal information and message data**

Users' messages and personal information must be safely protected in accordance with relevant laws and regulations.

* Minimum collection principle: Please collect only the minimum personal information necessary for service operation.
* Data encryption: Please encrypt collected information and message data and store them securely.
* Deletion upon withdrawal: Please operate a policy to immediately destroy personal information when a user withdraws.
* Log management: Message logs may be managed within the scope of user protection and legal response purposes.

**4) Legal cooperation system**

* You must have a system in place to respond quickly when illegal activity occurs within the service.
* Please operate an internal process that can cooperate with investigative authorities upon request in accordance with relevant laws and regulations.
* Toss may require additional safety requirements or restrict onboarding to protect users and maintain service integrity.

**5) Submission of service terms of operation**

Before launch, please submit the following via ChannelTalk.

* Details of user protection and illegal activity prevention measures
* Basic service operating terms
* Operational policies and response processes for preventing illegal activity

**6) Actions for violations**

If you violate the guidelines or repeat the same violation, the following actions may be taken.

* Request to edit content
* Service exposure suspension
* Restrictions on mini app registration and operation for repeated violations

To protect user safety and trust, please be sure to comply with the standards above.
{% endtab %}

{% tab title="Secondhand trading" %}

#### Secondhand trading

To operate a secondhand trading service as an Appintos mini app, please be sure to follow the standards below for user protection and a safe trading environment.

A secondhand trading service is a service that intermediates direct transactions of used goods between users.

{% hint style="info" %}
**Please be sure to check**

* In-app payment features (including PG, simple payment, and Toss Pay integration) cannot be included. Only direct transactions between users are allowed.
* If a chat feature is included, you must also comply with the chat service guidelines.
* Talent trading is currently not allowed to onboard. It will be reviewed gradually in the future.
  {% endhint %}

**1) Required documents**

If you want to launch a secondhand trading mini app, please prepare the documents below and submit them via ChannelTalk.

* Operating policy: The policy must include items 2 to 4 below (prohibited transaction items, monitoring policy, and step-by-step sanction criteria).
* Terms of use: You must include the items in section 5 below (required items for terms of use) and the privacy policy.
* Relevant licenses: Please submit permits and licenses required for service operation (e.g. mail-order sales registration, e-commerce-related permits, etc.).
* Undertaking for sensitive industry: Please contact us via ChannelTalk.

**2) Prohibited transaction items**

Please be sure to clearly specify the items prohibited from trading in the operating policy. The list below is the minimum standard and must be updated without delay when laws or policies change.

* Illegal and hazardous items: animals, weapons, and other items that pose risks to life or safety / items requiring permits or licenses such as pharmaceuticals and medical devices / food and cosmetics manufactured or sold without authorization
* Infringing and illegal content: counterfeit goods and items that infringe trademarks or copyrights / pirated copies and illegal software
* Personal information and digital assets: other people's personal information / trading of digital assets such as accounts and items
* Other: restricted items such as legally prohibited gift certificates for resale / service offerings such as recruitment and job hunting / other items that violate relevant laws or service policies

**3) Monitoring policy**

Partners must specify in the operating policy and apply in actual operations a monitoring system that meets the requirements below.

* A system for detecting transactions suspected of violating laws and policies
* A system for receiving user reports and providing initial responses (initial review within 24 hours of receipt is recommended)
* Self-inspection at least once a month and retention of the results
* Operation of keyword and image filters to prevent registration of prohibited transaction items

**4) Step-by-step sanction criteria**

The operating policy must specify step-by-step sanction criteria for violating users (e.g. warning → temporary suspension → permanent suspension).

**5) Required items for terms of use**

Please be sure to include the following in the service terms of use. The items below are the minimum standard, and we recommend that the final terms be confirmed after internal legal review by the partner company.

* Notice that Appintos is not a party to the transaction
* Procedures for handling disputes (reporting method, processing deadline, etc.)
* Clearly state prohibited user conduct (fraud, deception, trading prohibited items, etc.) and reporting methods/procedures
* Purpose and scope of use of the chat feature (limited to transaction negotiation purposes)
* Clearly state prohibited behavior in chat (solicitation of prostitution, spam, fraud, requests for personal information, etc.)
* Notice of the possibility and basis for monitoring chat content
* Reasons for usage restrictions, appeal procedures and deadlines, and types of usage restriction measures
* Procedure for user mini app withdrawal
* Privacy policy (items collected, purpose, retention period, etc.)

**6) Appintos monitoring rights**

For user protection and stable service operation, Appintos has the rights below, and partners must actively cooperate.

* Right to monitor partner service operation status
* Right to request materials to verify violations of laws, terms, or operating policies
* Right to take temporary measures on the service to prevent further user harm

**7) Actions for violations**

If you violate the guidelines or repeat the same violation, the following actions may be taken.

* Request to edit content
* Service exposure suspension
* Restrictions on mini app registration and operation for repeated violations

To protect user safety and trust, please be sure to comply with the standards above.
{% endtab %}
{% endtabs %}


---

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